Our strategy, project management and monitoring work takes us around 20 hours per month. Please try to be mindful of our time so we can focus on things that move the needle for you.
We handle most of our comms with Basecamp, an easy to use online project management platform. This will become a hub for your digital marketing operations, helping to prevent things getting lost in countless email threads and keeping everyone organised.
Open ended discussions about strategy should go on the message board. Specific actions that need to be taken are for to-do lists. Files get uploaded to the appropriate folder with an easy-to-understand naming convention. We find this is simple and effective for everyone.
We like to primarily work with 1-2 main points of contact from your full-time team, to keep things as streamlined as possible. Of course, we’re happy to work directly with other team members when appropriate, too.
We aim to reply to all emails within 24 business hours, and will get on a call with you once a month to discuss progress, issues and opportunities. We’ll also send you a weekly Loom video so that you’re always up to date with what’s happening. And, if something’s urgent, you’re welcome to pick up the phone and we’ll jump onto it ASAP!
We don’t do weekly team calls. In our experience, they’re rarely productive, so we’d rather spend the time working on your growth. However, you can arrange calls with the freelance team directly on a mutually agreed schedule, and we will get on ad-hoc calls as required.
We like to make sure we’re spending our time wisely in a way that generates the strongest possible results in the shortest time. That’s why we usually focus on one big change at a time alongside ongoing initiatives. This includes things like sourcing/onboarding new freelancers or revamping a whole channel. If we were to spend a few hours each on several big new things in a month, none of them would have optimal outcomes.
You’ll work directly with your freelancer team on day to day tasks that don’t require our input. Examples of this include uploading blog posts or changing a product description.
Gro and the freelancers are independent service providers rather than f/t employees and the relationships should be managed accordingly. We have a lot of experience working with freelancers and know how to encourage them to go above and beyond for you.
You will have direct contracts with each freelancer and it is your responsibility to pay them on time and provide them with anything they might need that we don’t have access to (files, assets, permissions, etc.).
We are anti-politics. We’ll always say things as they are to get the best results possible. Our clients love our ‘say it as it is’ approach, and we think you will too.